We say we want to deliver peak experiences, but our event must be the peak of something. It needs to be designed as the crescendo of year-long value. Buzzy trends may grab focus, but they camouflage a fatal flaw: Events are designed as one-offs.

What if I told you that 20% of the professionals attending your events are at a disadvantage—and not because of their ambition,...

How can we ensure more diversity among speakers at our education events in the coming year? TL;DR -- Invite, Welcome, Accommodate Invite...